Blogs – Emporiom Digital

Video Marketing

Indian Brands Lead the World in Video Storytelling

a marketing campaign consisting of a riveting story aimed at attracting the customers; effectively builds brand personality and relationships. powerful storytelling has a key role to play in the success of a brand in the highly competitive market. brands influence customers and are intrinsic in shaping the social story of the world. a simple reason… Continue reading Indian Brands Lead the World in Video Storytelling

Marketing

ABCs of Bringing A Dead Campaign Back To Life

deconstruct your campaign and try to figure out that hook or angle that defines your campaign. can you say this in one sentence? if yes, great because this is precisely what you will be communicating to the publishers. we know how much it hurts when after all the hard work, a campaign fails to deliver… Continue reading ABCs of Bringing A Dead Campaign Back To Life

Digital Marketing

How to Build a Sharp Digital Brand Strategy?

what is needed to build a digital brand strategy that differentiates and elevates you from others? the one word answer is planning. the famous phrase, “if you fail to plan, you plan to fail” stands correct in all its glory here create a mind blowing digital brand strategy! in the ever-changing landscape of digital marketing,… Continue reading How to Build a Sharp Digital Brand Strategy?

Digital Marketing

Rise & Relevance of TikTok: Should Your Next Marketing Campaign Incorporate It?

a few years ago, an app known as ‘vine’ introduced us to a completely new world of video content creation. six-second videos, where entire stories were told in just a few frames, allowed us to revisit the possibilities of what truly was meant by engaging video content. however, when the application was shut down, there… Continue reading Rise & Relevance of TikTok: Should Your Next Marketing Campaign Incorporate It?